Minion’s framework for structuring product data, designing filters, and tuning search relevance so discovery becomes a core revenue engine.
Search and filtering shape every session. This playbook gives operators the data standards, UX patterns, and ranking logic to reduce bounce and lift conversion.
Use it as a blueprint for restructuring your catalog, modernizing filters, and activating Shopify Search & Discovery without guesswork.
Discovery isn’t a UI flourish — it is how shoppers navigate your assortment and build trust. When discovery is tuned, revenue signals respond immediately.
Powerful search and filtering start with clean, consistent data. Align taxonomy, metafields, and naming conventions before changing any UI.
Filters should simplify decisions, not overwhelm shoppers.
Pair Shopify’s Search & Discovery controls with custom rules to keep results aligned with intent.
Collection pages are high-traffic revenue pages. Optimize them like landing pages.
Keep exploration alive after a shopper lands on a product detail page.
Shopify’s personalization layer performs best on clean data and intentional segments.
Discovery must feel instant, especially on mobile.
Discovery needs constant tuning. Instrument the journey so every change is data-driven.
If customers can’t find products, nothing else matters. Minion builds discovery systems that make your catalog easier to explore — and easier to buy.
Use this playbook with your team or partner with Minion to align data, UX, and engineering around a faster path to product.
Minion unites strategists, designers, engineers, and growth partners under one roof to build Shopify experiences that are as bold as the teams behind them. Every engagement is rooted in curiosity, guided by data, and delivered with the polish your brand deserves.
Creating digital storefronts that scale with your business and your customers.
From go-to-market strategy and UX to custom app development and long-term optimization.
Embedded teams that collaborate with you daily to unlock new revenue opportunities.
We work hard to make the complicated simple. Providing our clients with the tools they need to grow their business.
Get in touch and we'll help you grow.
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